Brand building is a long-term process which requires consistent efforts and resources to achieve Top of mind recall in minds of your Target Audience.
Ideally, there should be a 1 Year Plan for Brand Building Process, but we can start off with just the 1st Phase of Brand Building Process i.e3 Months Action Plan
Strategy Overview
Dedicated Professional Content for you to position as a Thought Leader.
Consistent Online Presence across platforms with predefined Content Strategy
Using Inbound & Content Marketing - which provides valuable content to the audience with subtle Brand placement
Creating a long lasting Brand Identity with a relevant color palette, Font style and Tone of voice in all communications.
Promoting Testimonials for improving your credibility
Creating a series of content (Mini Stories) which talks about your core competencies and experience
Improving the reach by using relevant hashtags & keywords in the description
More emphasis on visual content over textual content
Using Clean, Professional and Minimalistic Design elements in creating content
3 Months Action Plan:
1st Month Priority:Creating content based upon previous work of yours to build professional credibility on Social Media.
2nd Month Priority:Promoting Thought Leadership & Personal Insights about your targette Industry.
3rd Month Priority: Mixture of Professional & Personal content for Emotional Connect with the target audience.
Content Calendar:
Will be prepared based upon trending topics & your work plan
To maintain the quality of the content, we'd recommend focussing 70% on Graphic Posts + 20% on Articles & 10% on Video Content
The mixture of multiple themes like - Informational Content, Personal Content, Pitch, Giveaways etc will be used in the Final Content Calendar to keep the content engaging & dynamic in nature.
Deliverables by BRINGLE
Our dedicated team of content creators will create & post 1 Unique Post (Image) Daily with the relevant description & hashtags on Facebook, Twitter, Linkedin, Instagram & Google+
Fortnightly Article Posting on Quora*
Fortnightly Video on YouTube channel*
Fortnightly Infographic on Pinterest*
1 MasterClass Recording and Editing every month
1 LIVE Promotion Session being managed every week
Daily Posting on Skills Development Magazine on our Mobile App - SkillsChamp promoting you as a Thought Leader and Mentor (this can be shared in various Social Media Platforms and Whatsapp or other chat applications)
Organic Promotions and sharing your posts to respective groups
Inorganic Boosting at Actuals.
(*Need Inputs from your End)
Please reach out to us at Info@BringleAcademy.com for a Complimentary Personal Branding Strategy for yourself.